Swimming Upstream: Attracting Majors in a Shrinking Market

J. A. McNeil

Invited talk at March 2001 meeting of the American Physical Society, Plenary session: Revitalizing Undergraduate Education.

3/24/01

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Table of Contents

Introduction

CSM Anomaly

Institutional Profile

Departmental Profile

Engineering Physics

Institutional Curricular Features

Departmental Curricular Features

Elective Flexibility

Career Branching Ratios

Program Highlights

Facilities

People

Teaching Focus

Personal Touch

Student Survey Results

Student Comments - I

Student Comments - II

Features contributing to enrollments - I

Features contributing to enrollments - II

Suggestions: I. Reevaluate Role and Mission

Suggestions: II. Form Alliances

Suggestions: III. Market Aggressively

Suggestions: IV. Do "right" by students

Suggestions: V. Outcome-based management

Value of a physics education

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