Branding and Graphic Standards

Having a consistent, identifiable look and feel to Mines assets is an important part of the Mines brand. A cohesive brand platform enhances our ability to:

  • Align our communications with our strategic direction
  • Increase the effectiveness of our communications
  • Augment our reputation in Colorado, nationally and internationally
  • Build stronger relationships with our stakeholders and partners

Editorial Style Guide

Colorado School of Mines uses the Associated Press (AP) Style Guide for all digital and print materials, including all websites. Our goal is to present a consistent and high standard of writing that appropriately reflects Mines’ standard of excellence.

This online guide provides some of the most common style tips as well as Mines-specific information such as official names of colleges and buildings, abbreviations and capitalizations.

If you have questions, please refer to the AP Style Guide or contact the Communications Department for clarification.

Events Promotion

Mines Daily Blast

The Daily Blast is sent out to the Mines community at 6 a.m. every weekday during the spring and fall semesters and Monday mornings during the summer.

This Week at Mines

This Week at Mines is Mines’ calendar website, visible to the public. We recommend creating events here and linking to them from the Daily Blast if applicable.


General campus photos can be downloaded from the Mines Flickr photostream. To download a photo, click on the individual photo and three dots will appear in the lower right. Select “view all sizes” and you will have the option to download in various sizes.

Campus communications can get access to our photo sharing site; visit for details. To access print-quality versions of these photos, contact

Before printing any photos, please ensure that you have permission to print the photo, and credit the photographer. Contact if you have questions.

Release Forms

Social Media

Colorado School of Mines can be found on the following social media networks:

Facebook iconFacebook TwitterTwitter Instagram FlickrFlickr




For questions about Mines and social media, contact Social Media Manager Leilani Reyes.


Faculty and staff may order cards, letterhead and envelopes from preferred vendors:

1217 Miner’s Alley, Golden, CO 80401
Fax: 303-279-6888

AlphaGraphics Business Card Ordering Site
Users will have to create their own login ID and password. The form will show tax, but it will not be included in the invoice—cards are tax-exempt at the time of payment.

Golden Printing Company
1120 Kline St., PO Box 150425, Lakewood, CO 80215
Fax: 303-233-8453


The Mines Office of Communications and Marketing has developed numerous easy-to-use templates for event flyers, slideshow presentations, letterhead, job announcements and more in Word and PowerPoint formats.

Web Development

Web Central provides step-by-step site management instructions, web writing tips, information and guidelines on creating accessible content and an at-a-glance style guide to ensure you are following established Associated Press writing rules.