Branding and Graphic Standards
Having a consistent, identifiable look and feel to Mines assets is an important part of the Mines brand. A cohesive brand platform enhances our ability to:
- Align our communications with our strategic direction
- Increase the effectiveness of our communications
- Augment our reputation in Colorado, nationally and internationally
- Build stronger relationships with our stakeholders and partners
Editorial Style Guide
Colorado School of Mines uses the Associated Press (AP) Style Guide for all digital and print materials, including all websites. Our goal is to present a consistent and high standard of writing that appropriately reflects Mines’ standard of excellence.
This online guide provides some of the most common style tips as well as Mines-specific information such as official names of colleges and buildings, abbreviations and capitalizations.
If you have questions, please refer to the AP Style Guide or contact Sue James with Communications and Marketing.
The Daily Blast is sent out to the Mines community at 6 a.m. every weekday during the spring and fall semesters and Monday mornings during the summer.
This Week at Mines is Mines’ calendar website, visible to the public. We recommend creating events here and linking to them from the Daily Blast if applicable.
General campus photos can be downloaded from the Mines Flickr photostream. To download a photo, click on the individual photo and three dots will appear in the lower right. Select “view all sizes” and you will have the option to download in various sizes.
Before printing any photos, please ensure that you have permission to print the photo, and credit the photographer. Contact firstname.lastname@example.org if you have questions.
Faculty and staff may order cards, letterhead and envelopes from preferred vendors:
1217 Miner’s Alley, Golden, CO 80401
AlphaGraphics Business Card Ordering Site
Users will have to create their own login ID and password. The form will show tax, but it will not be included in the invoice—cards are tax-exempt at the time of payment.
Golden Printing Company
1120 Kline St., PO Box 150425, Lakewood, CO 80215
The Mines Office of Communications and Marketing has developed numerous easy-to-use templates for event flyers, slideshow presentations, letterhead, job announcements and more in Word and PowerPoint formats.
Web Central provides step-by-step site management instructions, web writing tips, information and guidelines on creating accessible content and an at-a-glance style guide to ensure you are following established Associated Press writing rules.